| If you want to know what your competition is up to Brandsum can surely help! Download the minutest of all ad release information for all the competing brand under one or more industry specific categories or publication packages. There are two options to avail this service. You can either browse through publication & editions or you may select a category, subcategory and brand(s) to download information.Select a publication (magazine or daily) and the relevant edition. Simply click on the submit button after keying in the period for which you want the information to downloaded. Instantly the data gets downloaded in an excel file with details like frequency, ad size, page & position, hue, headline etc. Also, the daily updates for your chosen set of publication will be mailed to your e-mail account everyday so that you do not lose out on any information. Or Select a sample category, then a subcategory (termed here as product) to get a list of brands. Select any one or all the brands and set a time period to download all the information that you need in the form of an excel file. Also, the daily updates for your chosen set of category (ies) will be mailed to your e-mail account everyday so that you do not lose out on any information The data can be saved in the 'easy to edit' excel format where mere summing up of columns can give you ‘how much sqcm space did the competitor occupied last month’ or ‘back cover for the entire quarter was booked by brand X for the magazine Y’ - how you analyze the data and put it in use is up to you… here we are with the precise market information to keep you abreast of what others are up to. A must for not only the brand managers, media planners but also for the publication houses. Subscribe to get daily updates for the selected package of publications for the industry category that you are a part of. |
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