:: About Us
Between 1999 and 2000, when most portals were trying to make web their
business instead of making their businesses on the web, we saw unlimited
possibilities evolve in the communication industry. A new economy company,
Brandsum Tech Solutions, was formed by some ‘out-of-the-box thinkers’.
All masters in their respective fields, they covered a variety of
backgrounds like research and academics, retail, advertising and film
making. What they had in common was a vision to connect the ‘Brick &
mortar’ business to Information Technology.
The genesis of Brandsum happened from an intrinsic faith in the old
marketing wisdoms that “information is power”. Hence, if there was a
requirement to have 360 degree knowledge of what’s happening to your own
and your competition’s advertising in the print media, Brandsum attempted
to fulfil that need to the fullest. This cost effective and reliable
service would prove especially prudent, given the paucity of real estate
and the spiraling cost of HR. What's more, just about any advertising
agency, marketing department, research organization and media house could
utilize Brandsum as their reference library.
Today it is the largest data archive for the most popular & extensive
media of Indian Advertising - the Print Media. It has the support of
cutting edge product-services to its credit and is capable of catering to
a variety of customized industry needs.
If 'tracking competition' is on your mind then brandsum is the destination
for you.
Some salient features of Brandsum:
- Is the largest print advertisement album, providing an exhaustive
archive of print advertisements ever published.
- Categorised by brand and products, it covers each and every possible
publication in India.
- 82 broad categories & 450+ subcategories.
- More than 3.3 lakh ad images, along with detailed release information of
any ad above 20cc size.
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